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Old 09 Aug 2010, 11:55   #30
TheMoonBoy
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Join Date: 20 Nov 2005
Location: Stockholm, Schweden
Posts: 848
Quote:
Originally Posted by Clare View Post
Isn't it traditional to release a single a while before the CD/LP. To get people enthused and to give them a taster. Who is going to buy both at the same time? Doesn't it defeat the object of having a single at all?
Not always. Some times there are so-called "soft releases" (which from what I've seen never been a good thing for anyone though).

a-ha had a soft release in the UK with Analogue in November 2005. The first single over there (Celice was the first in the rest of Europe), Analogue (All I Want), wasn't released until January 23rd. The single was a hit, but the album probably could have charted higher if it hadn't had that soft release, which meant all fans bought before it was known to the wider audience. Still, it did peak at #24 on the album chart, far better than the previous Lifelines album (#67) which didn't have a soft release, but was instead released much later in the UK compared to the rest of Europe.
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